School of Business

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School of Business

AURO University School of Business was established in the year 2011 with two prestigious programs – MBA & BBA. School of Business has been established with the idea of imparting quality education to business management students. In its endeavor to deliver management education for the real world the school encourages, empowers and enables the students to unlock their potential and talent in various streams and specializations and excel productively in every sphere of their personal & professional life. The aim of School of Business is to inculcate functional competencies along core values in them to gain competitive edge.
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Programmes Offered

Undergraduate

Bachelor of Business Administration (3 Years)

Bachelor of Business Administration + PG Diploma Family Managed Business (3 + 1) Years

Bachelor of Business Administration + PG Diploma Financial Markets (3 + 1) Years

Bachelor of Commerce (3 Years)

Postgraduate

Master of Business Administration (2 Years)

P.G Diploma & Certificate

PG Diploma in Family Managed Business (1 Year)

PG Diploma Financial Markets (1 Year)

P.G. Diploma - Business Analytics

Certificate Program - Digital Marketing

Program Activities

School of Business, AURO University and BSE Broker’s Forum jointly organized a two day National Seminar on Financial Markets on 23rd & 24th March 2018 with the objective to provide a premier interdisciplinary forum for researchers, practitioners and educators to present and discuss the most recent innovations, trends, concerns and practical challenges encountered and the solutions adopted in the field of Financial Markets.

The participants developed their knowledge base, as well as enhanced their professional and personal profiles for career growth. They also developed networking with the professionals from financial services industry and top class academicians of their field.

School of Business, AURO University organized a two-day International Conference on Business, Innovation and Sustainability in association with Confederation of Indian Industry (CII) and in research collaboration with Rabindranath Tagore University, Bhopal. The ICBIS-2019 was organized with an objective of promoting an active exchange and sharing of research results among academicians, research scholars and practitioners on various functional aspects pertaining to businesses. The conference provided an interdisciplinary platform to present, discuss, and receive feedback on the most recent innovations, trends, and concerns as well as practical challenges encountered, along with discussions on several solutions to be adopted in the field of business.

Networking Lunch with Business Leaders of the city was organized by School of Business – The Family Managed Business program PGDFMB Batch 2018 on 24th January 2018.

Mr. Sodhi delivered a highly motivating and empowering session narrating the success model of Amul and its position in the global dairy industry.

Prof. R. Vaidyanathan addressed the students of School of Business, AURO University on 11th February 2019 on the topic “ Global Economic Crisis – Prospects for India ”.

Special lecture was organized by School of Business for MBA Students . Dr Ashish Pandey , Associate Professor IIT Bombay was the resource person .He emphasized on importance on Yoga Based practices in building strong identities of budding business professionals to enhance their engagement and collaborative approach in thinking and decision making and in building value based organisations

Mr Chan Patel CEO & Chairman of the Board , State Bank of Texas delivered a distinguished lecture where he shared his professional journey as a successful hotelier and banker highlighting the challenges he faced and what values helped him to overcome those challenges.

Prof. S.K. Jain, Former Vice Chancellor Shri Mata Vaishno Devi University, Katra, J&K addressed the MBA first year and second year students and faculty memberson 6th March 2019 on the topic “Role of IPR in Gaining Competitive Advantage.” Prof. Jain highlighted the importance of intellectual property in the present WTO era. He discussed in detail the various form of intellectual properties like patents, copyrights, trademark, industrial design, geographical indicators etc. He discussed the legal, administrative and regulatory framework for IPR. He discussed various dimensions of innovation and how simple innovations can give competitive advantage. He also highlighted some important US patents. He also discussed the national policy on IPR and government initiatives for IPR training and research. The extensive session on IPR by Prof. Jain was well received and the students asked lot to relevant questions related to IPR.

Captured in the picture are our students taking in all the inputs given in the session conducted by “Confederation of Indian Industry” at Shroff S.R.Rotary Institute of Chemical Technology, Ankleshwar. A panel discussion from renowned industrialists and Dr. Makhija from academics brought forward great insights in the students, tail-gated which was an industry visit to Covestro wherein our students learned about the dynamics of a chemical industry and how the staff of this company manages all the operations in a smooth manner.

Students of final year BBA (Finance), MBA (Finance) & PGDFM were exposed to a trading simulation based workshop where they got a hands-on experience of different types of stock market transactions under the able mentorship of Dr. Meghna Dangi. The lectures delivered were highly enriching

Students of MBA (Marketing ) visited the Amul plant and HQ at Anand under the leadership of Dr. Monika Suri. Students interacted with the officials and gained insights from procurement to marketing campaigns. It was a highly enriching session.

Students of BBA semester V – HR went to Mumbai for their IV in different companies like, “Great place to work”, “Star TV”,
“Nykaa” and “Deloitte”. The fruitful discussions with the team members emphasized on all the current HR practices and the possible changes which are likely to happen in corporate world

Students of BBA final year visited World’s most renowned Mumbai Dabbawalas as a part of their Supply Chain module under the guidance of Ms. Richa Agarwal. It was directly textbook learning on the streets. With the Dabbawalas team and the students of their toes from the railway stations to offices, it was hands-on experience cherished by one and all.

Publications

  • Dr. C. V. Ramana , Associate Professor presented a paper titled “ Digital Entrepreneurs Versus Conventional Entrepreneurs : Personality Characteristics as Value Added Differentiators” jointly co –authored with Prof. Gaurav Ashesh , Associate Professor in International Conference held at IMT , Hyderabad from 18 th to 19 th January 2019.
  • Dr. Monika Suri, Dr. CV Ramana and Dr. Vinod Lakhwani presented a paper titled “Entrepreneurial Precarity – A Conceptual Framework” at International Seminar on Challenging Precarity Held at Auro University from 27 th to 29 th January 2019.
  • Ms. Keren Khambhata , Prof. Richa Agarwal presented a paper “A Study on Different Narratives of Refugee Crisis – A Crisis on Both Sides of the border” at International Seminar on Challenging Precarity Held at Auro University from 27 th to 29 th January 2019.
  • Ms. Indrani Sengupta , Prof. Ajay Yadav presented a paper titled “Perspectives of Collective Choices, Social Welfare and the Concept of Justice: A Narrative of John Rawl’s Vs.Amartya Sen’s Welfare Economics” at International Seminar on Challenging Precarity Held at Auro University from 27 th to 29 th January 2019.
  • Gaurav Ashesh and Chivukula Venkata Ramana published in September 2018 a paper titled “Healthcare in India: Reinventing Business Models for an Inclusive Ecosystem” in a special issue of International Journal of Research in Engineering, IT and Social Sciences.
  • Dr.Monika Suri, Mr. Gaurav Ashesh and Dr. Chivukula Venkata Ramana have received acceptance in February 2019 from Manthan, a reputed and an U.G.C. listed journal for the publication of a paper titled “Distinguishing between Entrepreneurial Sales People and Sales People based on Salesmanship” in a forthcoming Issue.
  • Dr. Chivukula Venkata Ramana, Associate Professor presented a paper titled “Evaluation of Aspiring Entrepreneurs – A Holistic Model for Incubator Managers and Angel Investors along with his co-author Dr.A.Jaganmohan Reddy” in International Conference on Business and Innovation during March 01-02, 2019.

Achievements

  • Dr Prashant Pareek published following books
    • Management Wisdom Through Parables, March 2019, Published by Siya Publishing House, New Delhi, ISBN- 978-93-87387-33-1
    • Management Research Compendium, August 2018, Siya Publishing House, New Delhi ISBN: 978- 9387387102
  • Mr. Dharav Jamadar, Teaching Assistant, has been qualified the U.G.C. Net examination.
  • Dr.Monika Suri was a Panelist on the Digital Marketing Day organized by iVipanan in Surat on December 16, 2018.
  • Dr. Monika Suri was conferred Ambassador for Peace by Universal Peace Federation , United Nations
  • Dr. Rohit Singh became the Associate Fellow of the UK Higher Education Academy
  • Dr . Vipin Agrawal became the Associate Fellow of the UK Higher Education Academy

Testimonials

Faculty @ AURO

Dr. Rohit Singh

Professor in Marketing and Dean Academics

Dr. Monika Suri

Associate Professor and I/C Head - School of Business

Dr. Rohini Bhatt

Assistant Professor

Dr. Krupa Rao

Assistant Professor

Ms. Keren Khambhata

Teaching Associate - Persuing P.hD, MBA,B.Sc

Ms. Payal Agarwal

Teaching Assistants - Persuing P.hD, MBA, BBA

Mr. Dharav Jamadar

Teaching Assistants - Persuing P.hD, UGC NET, MBA, BBA

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